Description

Course #: 30122  Provider #: 1, Texas REALTORS^®  Hours: 8 CE

Class Start & End Time: 8:30 a.m.-5 p.m.; Lunch: 12-12:45 p.m.  

Cost:  $75 for CCAR members; $100 for non-CCAR members

Instructor: Cassandra Davis-Beach

CCAR Cancellation and Attendance Policy: https://www.ccar.net/pd-attendance-policy/

*This course satisfies NAR's New Fair Housing Training Requirement for the 2025-2027 cycle* 

Course Objectives: 

• -Develop an increased awareness of cultural and personal biases that may inhibit you from fully embracing diversity and creating a successful multicultural real estate business.
• -Learn inclusive, multi-cultural marketing and advertising strategies to broaden your client base.
• -Formulate an inclusive business plan to help you create an enduring business that is able to adapt and evolve to an ever-changing marketplace.

Who is it for?

The course work for the At Home with Diversity® certification is designed to enable you to work successfully with and within a rapidly changing multicultural market. It will help you to learn diversity sensitivity, how it applies to U.S. fair housing laws in your business, and ways to develop professional guidelines for working with people in the increasingly multicultural real estate market.

What You Gain

• Knowledge of the subtleties of U.S. fair housing laws
• Ability to assess and understand attributes of diversity in local markets and their impact on the real estate industry
• An understanding of the basic competencies to earn the confidence of potential buyers and sellers, regardless of race, ethnicity, religion, gender, handicaps, familial status, or national origin
• Knowledge of how to build a business plan that minimizes risk and successfully services all types of clients
• Business etiquette for specific cultures
• An edge in expanding your business to include international clientele
• Elective credit towards the ABR®, CIPS, and (depending on your state) GRI designations, and as a task in the C2EX program
• At Home With Diversity® certification certificate of achievement
• Updated education records on nar.realtor and M1 directory listings
• Congratulatory letter from the National Association of REALTORS®
• Exclusive access to At Home With Diversity® marketing tools and resources
• Networking and referral opportunities in the official At Home With Diversity® Certification Holders Facebook group